Ending Detroit's Digital Divide
Since 2019, the Rocket Mortgage Classic has invested more than $8.4 million into local charitable organizations, including $4.3 million in contributions to the event’s landmark “Changing the Course” initiative to connect Detroit residents to high-speed internet, digital devices and digital training.
Since Changing the Course launched in 2020, Detroit has grown from being the least connected large city in America to one with a nationally recognized digital inclusion model that is making an impact.
Connecting Detroiters
With support through the Changing the Course initiative, our partners have:
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Helped 162,000+ Detroit residents connect to the Affordable Connectivity Program
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Launched 22 Technology Hubs with 352 workstations, serving more than 29,000 residents across Detroit’s 7 districts.
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Distributed 77,000+ devices to the Detroit community.
AREA 313 Challenge
The Rocket Mortgage Classic's AREA 313 Challenge is helping to provide digital access in Detroit. TOUR players will compete to make an eagle, ace, birdie (3-1-3) on holes 14, 15 and 16 on each of the 4 days of tournament play. The first golfer to achieve this feat will win $313,000 in their name toward Rocket Mortgage Classic charities connected to digital access and Detroit’s digital divide. Rocket Mortgage is taking the AREA 313 Challenge a step further - Anytime a player hits a “3” or “1” or “3,” on the respective holes, there will be a direct donation made by Rocket Mortgage.
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A “3” or eagle on hole 14 will amount to a $2,500 donation
A “1” or hole-in-one on hole 15 will amount to a $10,000 donation
A “3” or birdie on hole 16 will amount to a $2,500 donation
